SaaS Founders · High-MRR Products · VC-Backed Startups · B2B Software
Performance Max and Smart Campaigns optimise for Google's goals, not yours. The Algorithm Tax on a $20k/month SaaS ad budget can exceed $6,000 in wasted spend.
PMax runs without oversight. If your tracking is broken, it optimises for ghost events. 30% of your budget goes to signals that will never convert.
Browser privacy updates block 20–30% of client-side conversion data. Your algorithm is blind to a third of your real customers.
A 1-second improvement increases SaaS trial conversion by 7–12%. At $20k/month ad spend that is $1,400–$2,400 recovered per month.
The full engineering breakdown — Quality Score mechanics, conversion tracking gaps, and the exact numbers behind what your current setup is costing each month.
Read the Full Guide →Share your site. I will find the Technical Tax killing your saas leads. No pitch. Just the numbers. Response within 24 hours.